Tuesday, June 22, 2010

Starting out today I continued to work on the research for the potential stores and hotel resorts like I have been doing for the past three days. It is an ongoing project that will be continued on even after I am done working on it. I will be rapping it up for the most part tomorrow. I won't have all of it done, but after three to four days of research on potential sites to sell the Camilla product it's time to get some experience in a different area. Today I also attended a meeting with the manufacturing assistant "Britt" on importing and exporting our products through a Harrison Logistics. Harrison Logistics is an international freighting company. Then after the meeting I worked a little bit with Hannah the retail stylist. We worked on putting a style guide together for the Kaftans. Hannah is also a model, so we had digital pictures of Hannah wearing the Kaftans that we added descriptive styling notes to for the styling guide. The styling guide will be used to market to the customer. The guide had Hannah wearing several different Kaftans in a variety of different colors, prints, and cuts. For each Kaftan we described about six different ways to wear it or style it for different occasions. For an example we would say, "This blue navi tie string kaftan can be worn on any casual summer day or converted into a cap sleeve dress that would be perfect to wear when attending a summer wedding."

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