Wednesday, June 23, 2010

Finally, I wrapped up the spreadsheet of 500 hotel/resorts for the hotel folder. The folder that I have been working on along with the potential stores/boutiques the past few days. Tomorrow I hope to finish up the store folder. While Camilla was in L.A. she was approached by Rachel Zoe. Rachel commented on how she loved Camilla's work. So Camilla called us and asked us to send some things to Rachel. So I sent a letter, 2 scarves, and our latest look book that features the "Babylon" collection. Babylon was in this past fashion week May 3-7 and is featured on the Camilla website, but won't be hitting the stores until August. Then I went up to our showroom to get some "one offs" to bring to the store for the one off sale that is held for the crazy VIP camilla fans. One offs are pieces that were pulled from the collection that were never put on the runway. They are one of a kind that will never be made again and that no one else can buy, similar to couture. The VIP customers think of it as artwork. The one off pieces are also 25% more money than the normal kaftans that are sold at the store every day. I brought about $60,000 worth of one offs from the showroom to the store today.

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